Hi There!

I didn’t start out in design.

I studied urban planning and later regional development. Back then, I was drawn to questions like: how can we build cities where people feel safe and at ease? How can we live in balance with nature, without harming it?

My thesis projects reflected those questions — one focused on infill development, the other on water scarcity. I was always searching for ways to make better choices with limited resources.

But over time, I realized those questions weren’t just about physical spaces.

Somewhere along the way, I found myself looking at apps, websites, and digital tools with the same curiosity. I started wondering how we could design experiences that feel simple, human, and meaningful. That’s when I realized my place might be in UX design — where we still care deeply about people’s lives, just in a different kind of space.

I'm Fatemeh

UX/UI designer